Our Mission

Meet Freddy. Founder and creative force behind FYSIK.

Born and raised in California, he grew up loving the outdoors, the beaches and the ocean. However, as a native Californian, he’s also seen firsthand how the environment has been impacted by industry and huge population growth. The result has been air pollution, wild fires and water shortages throughout the state as a regular occurance getting worse every year.

Freddy began looking at his own habits for ways he could make more planet conscious choices. What he found was that with personal care products for men in particular, many are made in an old-school way; full of harmful chemicals, made with single use plastic and over-using water, contributing to environmental damage, water shortages and creating a less sustainable future.

We know water.

Water is best used as a vital and scarce natural resource. FYSIK was created with sustainability at its core and helps everyone replace water-full products in their everyday lives with water-free versions.

Dry crafted concentrates. No H2O. replace dry crafted

In place of diluting water in our formulas, FYSIK products have been dry crafted, richly infused with botanicals, extracts and high performance ingredients. Paraben-free, for a safer formula. Cruelty-free, because we love animals. Eco-conscious.

Performance care designed for men.

We are excited to share our products with you and hope you join FYSIK on our waterless journey.

Designed and Created by Oakwell, Inc.